I love to network…which means I’m always meeting new people. And lately I’m meeting more and more who are starting new businesses. Despite the headline, I don’t see this as “you’re doing WHAT?” but rather “good for you!” Why not? If you’ve been laid off, or your hours have been cut, what have you got […]
I’ve been consulting with a client for several months on how to use social media. Last week, she told me that social media just wasn’t working for her business. Why? Her Facebook “like” number was stuck and hadn’t budged for weeks. I couldn’t argue with that. It was stuck. Even though there’d been some increase in […]
Every once in a while,…usually if I’ve got a lot going on…I fall back into micro-manager, I-can-do-it-myself, don’t-need-any-help mode. Doesn’t work. Never really did. So I’ll share a few tips to hopefully spare anyone else who suffers from the same malady. Delegate. Outsource. Hire someone who’s an expert. Stick with what you do really well. […]
Time’s tight. You know you need to stay visible, but finding the time to market is a challenge. Especially in the summer when you’d rather be at the beach. Even moreso in late summer, when you notice the days getting shorter and your outdoor time slipping away. So here’s a tip to make the most […]
It was a very good week. Nope. No giant checks in the mailbox. No interviews in major publications. No fame. No fortune. But I learned a lot. From a stellar event where I met interesting people who talked about things I wanted to hear. From a fascinating speaker who held an audience rapt with stunning […]
What do you look for in the people you hire? Smarts. Creativity. Loyalty. Sound about right? Me too. All important traits for the people on your team. But I’ll throw in two more: fun to be with and kind. Why? Simple. Life is short. Work can be grueling (ask anyone who’s worked in a corporate […]
You’d think that someone who loves to write would have been blogging by now. I have been. Ghost blogging. Guest blogging. A whole lot of client copywriting. Bylined articles here and there (a great way to market your services). Now I’ll share tidbits (really….short stuff…my attention span is no longer than yours!) once a week […]